The SUB® of HEINEKEN®
THE SUB is HEINEKEN’s latest innovation for the fast growing at-home beer market. The sleek, stylish draught beer lifestyle appliance taps into the urban consumers’ increasing desire to enjoy a premium draught beer experience in their own home. With the machine comes THE TORP®, a brand new 2 liter keg which completes the system enabling consumers to pour perfect quality, super chilled beers. In THE TORP we find Afa’s patented FLAIR® bag-in-bottle technology.